When The Banner asked me to reflect on shopping local, I quickly realized this message needs to be fresh. My writings in my past could not convey an appropriate message.
The challenges our businesses face today are far greater than those I knew during my 46 years in retail. When I sold my business in 2017, the pandemic had not yet occurred, and online shopping had not peaked. Today, the pressures on small business are greater than ever, making the message of “shop local” even more important.
Vacancy signs are far too common in small downtowns. Supporting businesses in Southwest Middlesex is critical to their survival. While not every need can be met locally, every dollar makes a difference. If each household in our municipality spent just $20 more locally each month, that would mean over $46,000 in added revenue to our business community and this would translate into a sum of over 5 Million annually.
Shopping local also extends beyond retail. Financial services, trades such as carpentry and plumbing, renovation suppliers, and local farm products all play a vital role. Choosing Ontario-grown food supports both characteristics of quality and nutrition.
The people behind these businesses are often our volunteers, coaches, and community leaders. If we do not support them, we risk losing them. These community leaders often give unselfishly back to our municipality. Their importance cannot be overstated or underestimated.
As Mayor, I have raised downtown issues often. Municipalities can help by maintaining clean streets, snow removal, parking, fair tax policies, and supporting community celebrations. A healthy downtown signals a healthy community.
Shopping local is more than a transaction - it is an investment in our community’s future. We must all consider visiting or contracting businesses in our local communities of Southwest Middlesex.
Mayor Allan Mayhew
Southwest Middlesex
This column reflects the opinion of the author and may not represent the views of all of Council or Administration.









